Y — Jewelry

For the Indian brand of charm's, fashionable jewelry on the Indian territory and worth a thousand words, Bonjour Paris adopted the position of the famous generation Y to work on this project. A complete identity and graphic charter has been created around this perspective and what this jewelry reflects, joy, simplicity and aestheticism. The Y letter has also proven to be meaningful: the internationally-know hand sign.

Year / Location

2017, Paris — New Delhi

Client

Monika Pal Sood, Co-Founder
Ashish Sood , Co-Founder
Anthony Stahl, Co-Founder

Agency

Benoit Candelle, Founder
David Polonia, Creative Director
Alexis Pineau , Art Director
Angèle Giraud, Project Manager